Service
Campaign Management
End-to-end execution, trafficking and continuous optimisation.
The problem this solves.
When four partners each run one channel, nobody owns the outcome. Issues surface in a monthly deck instead of on the day the pacing broke.
How we work.
01
A single accountable owner
One team owns setup, trafficking, QA, pacing and optimisation across every channel, so there is always somebody to ask.
02
Continuous, not monthly
Pacing and anomaly checks run against live data. A budget drifting off plan is a same-day conversation, not a month-end finding.
03
Documented changes
Every optimisation is logged with its rationale, so a performance change can be traced to a decision rather than reconstructed later.
What you get.
- Campaign setup and trafficking
- Tracking, tagging and QA
- Budget pacing and alerting
- In-flight creative and audience optimisation
- Change log and decision audit trail
- Weekly and campaign-close readouts
See it working
See the Engine end to end
How concept, media and measurement connect into one pipeline rather than three handoffs.
Common questions.
- Do you work alongside our existing agencies?
- Yes. Adnexa can own the whole pipeline or run the measurement and optimisation layer over partners you already have in place.
- How quickly do issues get flagged?
- Pacing and anomaly checks run continuously, and material deviations are raised the day they appear rather than at month end.
Talk to us about campaign management.
A short discovery call, then a plan built against your actual channels, budget and reporting requirements.