Who we build for
D2C & SMB
Growing businesses needing full-stack creative and media execution.

What makes this hard.
Every rupee is visible
There is no brand budget to hide behind. Media has to return, and it has to be provable.
No in-house studio
Creative volume that performance media demands is out of reach at agency production rates.
Seasonality is everything
In India, a festival window can carry a quarter. Missing the ramp is not recoverable.
How we approach it.
- One team for concept, production, buying and reporting rather than four retainers.
- Creative volume produced by the platform, so testing is affordable rather than aspirational.
- Planning built around the Indian festival and seasonality calendar.
- Reporting in rupees, against orders and revenue, not platform-reported vanity conversions.
Common questions.
- Is there a minimum spend?
- There is no published minimum. Engagements are scoped on a discovery call against the channels and outcomes you actually need.
- How is Adnexa priced?
- Some combination of a monthly retainer, a percentage of managed media, and per-asset production pricing — set on the call, and disclosed line by line thereafter.
